In this episode BestAriel Adams, founder of aBlogtoWatch, Yes ClockBeginning with the origins of Bjorn’s innovative watch brand, the conversation delves into the various details surrounding function-driven watch design, the obstacles involved in creating an entirely new watch, and even how humans perceive time itself.
Yes Watches was born from a simple desire to have a watch that could tell you the time of sunrise anywhere in the world. Combining smartwatch-level functionality with a traditional analog display, it is truly unique and unlike anything else on the market. In their conversation, Ariel and Bjorn talk about the process and challenges of bringing an entirely new electronic wristwatch to market in an industry primarily dominated by the production of mechanical watches.
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