Russell Sheldrake
There is little certainty in life. Death, taxes, surveillance collectors fall through the hole in the niche. At least that’s what I think is what the saying is about. I recently defeated one of those niche holes. The title of this article is a strange run of a Tudor Tiger watch that hands out the above niches and was produced during the turn of the Millennium.
But why do you think these co-signed dials tend to be? It has nothing to do with their existence. In fact, the way they came felt completely natural as you looked back on it. Tiger Woods, who just wore his first green jacket in 1997, signed his first watch sponsorship agreement with the shield that protected the crown. This signature may seem a little strange to anyone looking back, considering that Rolex is always working with winners. So why don’t they want the youngest winner of the master wearing a Daytona rather than a Prince Oistel date?
Nevertheless, Tudor decides to take Tiger for himself and mark the opportunity, they decide to slap his name with a signature red on the dial on the recently redesigned chronograph. The two create a series of co-signature dials between 1997 and 2003 where Tiger jumps over the ship and begins working on tag Heuer.
However, the trend that these watches seem to fly in the face is that double signature dials automatically add values to the watch. Whether it’s a retailer like Tiffany, Beyer, Beyer, or another brand like Cartier, we’ve also had experience with our own double signature dialing experience with the release of a collaboration with Tag Heuer on Aquaracer Solargraph ‘Sundowner’. But what’s oddly hit me in this current market is that if you’re printing the Tudor Prince Prince Oysterdate 72000 series on a dial than the standard version, you can pick it up for less money.
Some will automatically say that without the extra printing, the dial is not cluttered and is cleaner. I ask, so why don’t they extend that argument to the ref of the Tiffany Signature? 6264? With the potential for a big block design coming back from Tudor later this year, I thought this would be an interesting topic that would dive in a bit as it felt like a more controversial example of this new vintage Tudor era.
I’m not going to argue that the “exotic” dial versions of these chronographs should be worth more money. I understand that people’s dislike for these brightly colored (with matching straps) dials is a superficial tool watch. Even if the Rolex Daytona Beach Collection of the same era maintains a certain level of demand. These colorful dials, which can be found in yellow, green, blue, or Tiger’s iconic red, lack the sense of refinement that even those with Guilloche textures still want in these watches . The composition of pandas and reverse pandas is always the most popular, and even fiddle with the formulas it will become popular.
To return to my main question, standard models of these chronographs – and I’m not thinking of the hydronote version here. Because I’m afraid it’s not enough to give a fair evaluation to the market. Of course, Woods has controversy, but after winning a golf game a few years ago, his dominance as an athlete is unquestionable after the TGL moved from strength to strength. As we’ve seen, watches with connections with athletes will increase their value, making it difficult to have a better connection than the dial’s athlete’s name.
So why do these watches still seem to be trading under market value? I wonder if that is partly due to the fact that the Tiger and Tudor partnership remains a relative footnote in the upheaval of Rolex and Tudor history. There’s nothing to them doing much about how he wore a young brother on his wrist when the golf goat is listed on the Rolex roaster. But it makes these so cool for me. They speak to an era of industry that feels unimposed on brands and is intentionally forgotten. Their designs influence the watches we wear (or want to wear) today. So, it may be when we began digging deeper into the Tudor Tiger collection and giving it the respect it deserves.
